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Y'know....and Stuff

I once worked with a highly talented and diligent young engineer and was shocked when a customer complained to me that he was not doing a good job. Doubting this could be the case, I started attending customer calls with him. I noticed that he had a habit of ending statements with “throw-away” phrases like “…and stuff”, and “…y’know” which gave the impression that he didn’t have the technical detail to back up what he had just stated (although he actually did!). 

After explaining to him the impact this was having on the customer’s perception of his competence, he made a concerted effort to express himself more confidently. There were no more customer complaints, and he went on to build very strong collaborative relationships with that customer. Problem solved!

The manner by which you express yourself matters a lot, even in “purely” technical or business environments. People will respond to the verbal and non-verbal cues you are emitting. It’s not enough to “know your stuff” - the listener needs to BELIEVE that you know your stuff. This belief is an emotional response formed in part by what you’re saying, but also by how you’re saying it. 

Avoid phrases like "you know", "and stuff", "I think", "my guess is", "maybe we should try", "if you know what I mean", etc. You want to convey a sense of control and confidence, but these kind of phrases scream uncertainty and doubt. If you are, in fact, unsure about a given point you should certainly make that clear, however for things that are supported by data don't undermine your message.

Practice before your next meeting with a trusted confidante who can improve your awareness of your body language and phrasing...and stuff. A few little adjustments in your delivery could have major impact on how your message is received, y'know? 
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There are dozens of tools for reducing risk in new product development and introduction. We know because we've used them to successfully launch dozens of new products in highly demanding industries like automotive and aerospace. Let CAEDENCE show you a few of our favorite tools that you can use immediately to dramatically reduce the chances of disaster on your next NPD/NPI project.
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Successful new product development and introduction projects require carefully balancing dozens of critical parameters, any one of which could sink the ship. At the end of the day, each of those dozens of NPD/NPI success measures relates to an aspect of just 4 main stakeholder care-abouts: Launch timing, Project budget, Product margin performance, Quality / delivery (customer experience). Learn the systematic method to reduce risks in your new product developments.
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Many teams and companies struggle to get the most out of structured problem solving methodologies because they make one or more of the common mistakes shown, and they don’t even realize they’re doing it! (We’ve shown the 8D process here, but whether your company uses 8D, Six Sigma DMAIC, PDCA, A3, or another paradigm doesn’t matter.) The issue is HOW any of those methodologies are used by real teams in real time in the real world.
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“The people we nominate to help in this situation are either going to be the chicken or the pig.” The room went silent. The “chicken or pig” comment came specifically in response to resistance someone had to sending some people to the remote site. After a pause, the executive went on to explain “when you are making breakfast, the chicken contributes, but the pig is committed”. We weren’t going to resolve this problem with remote and part-time help. To get the job done, we would have to send people truly committed to working hands-on and to staying abroad for weeks until the job was done. “chicken or pig” became team shorthand for level of commitment. Next time your team is faced with a big challenge, I strongly encourage you to reflect - are you and your team sufficiently committed for the team to succeed? Are you going to be chickens or pigs?
Business process image post
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